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Sony’s been pretty huge on its HDNA marketing scheme. Even at last year’s CEDIA the message was everywhere, asserting that its home theater gear shared some sort of double-helix bond with the root of all high-definition. Now, the outfit is pulling its HD-equipped VAIO machines under the same marketing umbrella in an attempt to convince prospective buyers that these systems are “born out of” other high-def products. In particular, Sony will push the HD OTA tuning and BD playback capabilities in its all-in-one Computers and Blu-ray-equipped laptops, though we don’t expect any new rigs to emerge as part of the deal. Sure, this is tiny more than a trivial way to tack “HD” onto yet another product, but we can’t harsh too much on anything that gets high-def into the mainstream.

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